Are you tired of scrubbing your home with chemical-laden cleaners and also yearning for a kinder impact on Mother Nature? You're not alone at all. With eco-conscious living becoming the new norm, more people are swapping out their toxic home products for sustainable home cleaning products. But, here's the catch: Not all that glitters green is truly clean! To make the switch to sustainable practices easier, we've curated a list of 8 awesome Indian brands that are putting their words into action. They make sustainable, effective, and safe home cleaning products that are good for you and even better for the planet.
1. Born Good
Born Good is one of the top companies offering sustainable home cleaning products and has 83% positive ratings from 1K+ customers. Their bio-based cleaners are powered by coconut extracts and sugarcane-derived surfactants—no harsh chemicals at all and claim to kill 99% germs. Whether it's about floor cleaners, laundry detergent or toilet cleaners, everything does the job well and the smell —incredibly refreshing! Price-wise, it's in the average range, not too hard on the pocket for something safe for your home and the earth.
Star products: Bio-Based Floor Cleaner, Plant-Based Laundry Detergent, Disinfectant Toilet Bowl Cleaner
2. Happi Planet
Here's a brand that’s as cheerful as its name. Happi Planet focuses on making plant-based cleaners that are also child-safe and pet-friendly, making them a total win-win, right? You won’t find any artificial fragrances or toxic surfactants here, and those harmful chemicals like parabens, phthalates, phosphates, a permanent Goodbye to these! For anyone seeking affordable plus sustainable cleaning products, Happi Planet is the brand you can go for.
Star products: Floor Cleaner – Citrus Bliss, Laundry Liquid – Fresh Linen, Multi-Purpose Surface Cleaner
3. Bare Necessities
If you're looking for the best eco-friendly cleaning products, Bare Necessities is one of the most trusted brands you can go for. Bare Necessities is the only personal care company working on the principle of zero waste, which makes it one of a kind.
From multipurpose cleaners to dishwashing powder, everything is packed in glass jars or compostable containers, ensuring no negative impact on the planet. Slightly on the higher end of the price spectrum, but you’re paying for sustainability and craftsmanship. Worth it if you're ready to go full eco-warrior.
Star products: Citrus Burst Dishwash Powder, The All Natural All Purpose Cleaner, Zero Waste Laundry Detergent
4. PureCult
Do you want to join the responsible cleaning movement and are looking for the best eco-friendly cleaning products, but with a premium feel? PureCult is your go-to brand. With a fascinating fusion of science and nature, their products come loaded with plant-derived ingredients and essential oils, but don’t compromise on cleaning power. We’re talking glass cleaners, dishwashing liquid, and even laundry detergent—letting you create a sparkling clean environment. Budget-wise, it's mid-range—not super cheap, but not extravagantly priced either.
Star products: Glass and Mirror Cleaner, Dishwashing Liquid with Lime Oil, PureCult Laundry Detergent
5. Ecosys Cleaners
Looking for eco-friendly cleaning supplies that are lab-tested and work well without breaking the bank, Ecosys Cleaners offers you exactly what you want. Made with bio-enzymes, these products literally *eat up* grime while being gentle on hands and greywater-safe. Their range includes everything from all-purpose cleaners to specialised ones like oven and toilet cleaners.
Star products: All-Purpose Bio-Enzyme Cleaner, Toilet Cleaner Gel, Kitchen Degreaser
6. Vooki
Seeking strong cleaning products but can't rely on those chemical ones anymore, here comes Vooki. Their cleaners work like a charm on Indian-style grime (we're talking oily kitchens and hard water stains), giving you a squeaky clean house without a chemical cocktail. They’re non-chemical and biodegradable. If you have kids and pets at your house, they're completely safe for use around them too. Price-wise, it's surprisingly budget-friendly for the performance it delivers.
Star products: Bathroom Cleaner Spray, Kitchen Cleaner Spray, Hard Water Stain Remover
7. SOVI & TYDI
SOVI and TYDI are sister brands from the same eco-household. TYDI focuses more on multi-surface and bathroom cleaning solutions, while SOVI leans into gentle, plant-based products for everyday use.
They use 2 potent and natural ingredients, Vinegar & Baking Soda, that truly elevate the efficacy of the products. They are sulfate-free, cruelty-free, and come in reusable bottles that make them even more cost-effective for the long term.
Star products: TYDI Multipurpose Spray Cleaner, TYDI Toilet Cleaner, SOVI Everyday Floor Cleaner
8. Adrish - Zero Waste Lifestyle
Adrish is much beyond a brand; it’s a movement. Their cleaning products come as part of a larger zero-waste lifestyle store. Think dishwashing powder in cloth pouches and floor cleaners in reusable glass bottles.
Apart from sustainable home products, you can also look for home decor, beauty essentials, groceries and more. The best part— everything is purely organic, they focus on traditional, Indian methods of cleaning—hello, soap nuts and lemon peel!
The pricing can feel premium at first glance, but with the amount you save on waste and plastic, it's a steal.
Star products: Soapnut Liquid Floor Cleaner, Herbal Dishwash Powder, Natural Laundry Detergent Bar