Hottest New Beauty Drops To Check Out In July 2023

Join us as we take you through the latest beauty releases that may help you elevate your routine and unlock your true radiance.

Published On Jul 20, 2023 | Updated On Mar 08, 2024

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As the beauty industry continues to evolve, exciting new products and innovations are constantly hitting the shelves. From groundbreaking skincare formulas to mesmerising makeup collections, there's always something new and noteworthy for beauty enthusiasts to explore. Join us as we take you through the latest beauty releases that may help you elevate your routine and unlock your true radiance.    

SKINCARE

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Kama Ayurveda recently forayed into the eye category with an all-new eye serum. It promises to hydrate the undereye area, minimise puffiness, and reduce dark circles. The serum’s formula is a fast-absorbing one and the steel roller at the tip gives the undereye area a soothing massage.  

Buy here  

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Bath & Body Works blends the enchanting woody fragrance of oud with that of rose and sweet red berries in their newly launched bath and body care collection – Dark Velvet Oud. The range features a nourishing body lotion, fragrance mist, hydrating body cream, and shower gel – all infused with hyaluronic acid, aloe and vitamin E benefits. 

Buy here or head to a Bath & Body Works store near you   

3AM Speed Dial Face Mist 

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If you love multipurpose beauty products, then you’ll swear by the 3AM Speed Dial Face Mist. Formulated with the goodness of niacinamide, aloe vera extract, and licorice extract, this mist can be used as a toner, makeup setting spray, aftershave spray, and a face mist.  

Buy here 

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Masaba Gupta’s LoveChild has introduced a broad-spectrum sunscreen serum with SPF 50 and PA+++. It is an oil-free, non-greasy formula that boasts red marine algae, witch hazel, and watermelon extract. It is dermatologically tested and suitable for all skin types.  

Buy here 

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Unlock your natural glow and protect your skin’s barrier from the harmful effects of the sun with additional help from Sunday Skin’s 2-Minute Magic Face Mask. It is formulated keeping in mind Indian skin and weather, and the face mask’s key benefits include defence from tanning, soothing inflammation, and anti-photo ageing.  

Buy here or visit sundayskin.in

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Say goodbye to dullness and hello to a revitalised, luminous visage with Farmistry’s Spotlight Fading and Brightening Serum. It is enriched with seven potent ingredients including peptide, vitamin C, kojic acid, niacinamide, and alpha arbutin, and the formula is suitable for all skin types.  

Buy here  

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Don't let the rains come in your way to healthy and radiant skin! Clean beauty brand BiE has launched a range of three serums - Plumped! Plumping Serum, Super Peptide Turn-around Serum, and Pro Youth Serum - may help with skincare concerns like dryness, dullness, and premature ageing. 

Buy here  

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A renewing botanical face cream infused with Omega 3 & 6 fatty acids, Kiehl's newest offering is for all skin types. This night cream nourishes your skin overnight and gives you supple and radiant skin. It has a calming lavender scent that may help soothe your mind and help you sleep better. 

Buy here 

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Infused with delicate light-reflecting particles, this luscious Dr PAWPAW Shimmer Lip Balm enhances your natural lip colour while adding a touch of enchanting sparkle. Experience a hydrating and dazzling lip treatment that leaves your pout feeling irresistibly soft and beautifully radiant. The lip balm features nourishing properties of papaya, aloe vera, castor oil and olive oil; and can be used on cheekbones and decolletage to create a radiant effect.  

Buy here  

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Brave the monsoon with confidence using La Shield Fisico SPF 50+ & PA+++ Mineral Matte Sunscreen Gel. This newly-launched sunscreen has a matte formula that is water-resistant and lightweight.  

Buy here 

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Luscious, plump lips are just minutes away with the Recode lip plumper. Made using a cruelty-free formula, this is a lip oil that visibly plumps your lips to give a fuller look.  

Buy here 

MAKEUP 

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Bobbi Brown's latest launch is the 24-hour kajal liner - a richly pigmented black kajal cum eyeliner that doesn't smudge or fade. It is also easy to use and glides like a breeze, according to the brand. 

Buy here 

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Achieve the ultimate glow with e.l.f cosmetics’ Halo Glow Liquid Filter. One of the most anticipated beauty releases in India, this liquid glow booster is a multi-purpose product made using skin-loving ingredients such as squalene and hyaluronic acid. It can be used as is, mixed with foundation for a dewy and radiant finish, or used as a highlighter to put the spotlight on the high points of your face. The liquid booster is available in eight universal shades.  

Buy here   

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To mark the 29th year of VIVA GLAM charitable initiative, M·A·C Cosmetics and Bhumi Pednekar join forces to unveil a limited-edition lipstick. Called the VIVA GLAM Bhumi Pednekar, this is a lightweight and moisturising matte lipstick that delivers a soft-focus pink colour, and comes encased in a golden glitter packaging. According to the brand, 100 per cent of the sale proceeds of this lipstick will go to a local organisation that supports females, HIV/AIDS relief efforts and the LGBTQIA+ community. 

Buy here   

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Exclusively available at Sephora, this liquid blush from Rare Beauty by Selena Gomez is a creamy, thick and pigmented formula that can easily be applied using your fingers or a beauty sponge. It gives your cheeks a gorgeous flush of colour, and you can even use it on your lips and eyelids. The liquid blush is available in nine colour options.

Buy here  

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Clinique and Kate Spade New York introduced a playful collection of creamy lip glosses with bold and vibrant packaging featuring Kate Spade’s iconic brand codes infused with spring flowers, colourful stripes, and graphic polka dots. The 4-lip gloss line promises smooth texture, moisturisation, instant hydration, and a fun pop of colour. Black Honey Pop, a glossy take on Clinique's cult classic lip shade; Airkiss Pop (Shimmer), Rosewater Pop (Shimmer), and Juicy Apple Pop are the four flattering shades available. 

Buy here 

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Nykaa and Katrina Kaif bring to you the Kay by Katrina Carefree Eyeshadow Palette, featuring nine shades, to mark the Bollywood diva’s birthday. Expect a combination of bright colours and shimmers such as sunny yellow, raspberry pink, popsicle orange and glittery lavender, made using a highly pigmented formula enriched with macadamia nut oil and aloe vera oil.  

Buy here 

Transform your makeup game without burning a hole in your pocket with Faces Canada’s new matte foundation plus moisturiser. It promises superior coverage with a lightweight formula, sun protection with SPF 30 and hydration courtesy aloe vera extracts.  

Buy here 

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Glowbot by Flossy Cosmetics is a two-in-one product featuring a highly pigmented cream blush and a bronzer. Both formulas are easy-to-blend, lightweight, and hydrating, and boast a pleasant creamy texture. Coconut oil, moringa oil, argan oil, jasmine flower water, rosemary flower oil, and vitamin E are a few of the skin-loving ingredients used in these products.  

Buy here 

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Here’s a makeup stick, infused with vitamin C and turmeric oil, that glides like a dream. It gives you the perfect natural blush or highlights while reducing the appearance of dark spots and pigmentation.  

Buy here 

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Available in six gorgeous shades, the Defi Beauty Lip Suede is a non-transfer lip formula that promises to nourish and hydrate your lips in addition to leaving a beautiful colour behind. Indian Rose, Chai Shy, Cinnahon, Kiss & Tell, Tyoolip, and Anti Heroine are the six shades available.  

Buy here 

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Want a budget-friendly long-lasting matte lipstick? You’ve come to the right spot. Milap Cosmetics has introduced a new range called Bold N Matte Lipstick and on offer are 12 lipsticks in shades of pink, brown, and purple.  

Buy here  

HAIR

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Kalimera introduces a luxurious new hair elixir infused with certified 24kt gold. Touted as the ultimate indulgence for your locks, this hair oil contains a blend of natural ingredients like basil, moringa oil, onion, lavender, black pepper, olive squalene, argan oil, shikakai, coconut oil and exceptionally healthy fruit extracts of Acacia Concinna and Tamarindus Indica.  

Buy here 

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Boasting the power of vitamin C, Deconstruct’s newest hair serum may help prevent sun damage and improve overall hair health. It contains 1 per cent vitamin C complex and 0.2 per cent vitamin E. The vitamin C hair serum also makes the hair less prone to breakage and is suitable for all hair types.   

Buy here  

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Taking care of our scalp is essential because it determines the health of our hair. Tackle scalp-related concerns such as hair fall, dandruff, dryness, and more, with Nykaa Naturals' newly launched range of scalp care serums. It contains six varieties of serum, each targeting different concerns, and these are formulated with the goodness of natural ingredients such as amla, curry leaves, apple cider vinegar, bamboo, and fermented rice water.  

Buy here

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Homegrown vegan beauty and wellness brand Qaadu recently launched their all-new hair care range that comprises herbal hair oil and shampoo. The hair oil focuses on nourishing and strengthening the roots using a blend of cold-pressed oils mixed with redensyl (a plant-based compound that aids hair regrowth) and traditional herbs like brahmi and bhringraj. Meanwhile, the shampoo promotes healthy, lustrous hair enriched with the goodness of amla, bhringraj, and rosemary extracts.  

Buy here 


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