A Step-By-Step Guide To Nailing Barbiecore Makeup

Hop on the pink bandwagon by trying out a Barbiecore-inspired eye makeup look.

Published On Sep 21, 2022 | Updated On Jul 10, 2024


Having taken over the fashion scene already, Barbiecore is on its way to beauty and makeup - think fairy floss-pink hair, frosted pink eyelids and pretty pink manicures. Although it’s quite opposite to the famous clean girl aesthetic or soft nude makeup trend, the Barbiecore aesthetic has its roots in the ‘90s - be it, Reese Witherspoon, in Legally Blonde, or the many looks of Paris Hilton.

If you think the trend dictates bold, over-the-top hot-pink makeup, Barbiecore has found its very own interpretation through soft palettes too - dusty rose pinks, peachy pinks or rose gold pinks. But how can you ace this makeup without being too overpowering? The answer is simple, by going big on the eye makeup!

Content creator and founder of Hawtlash makeup brand, Preeti Pahuja Chawla gives Zee Zest all the deets on how to jump onto the Barbiecore makeup trend bandwagon:


To create the stellar pink eyeshadow look, Preeti stresses the point of priming the lids with a face concealer. This doesn't just amplify your eyeshadow colour, but also enhances the longevity of your eye makeup, and smoothens the lids for a seamless blend of colours.

Our recommendations: NYX Professional Makeup Bare With Me Serum And Calm Concealer; Bobbi Brown Skin Concealer Stick; Clinique Even Better All-Over Concealer + Eraser


Preeti then advises using a lighter tone of pink eyeshadow to define eye shape and blend until the edges soften. Add the same colour to the lower part of the lid, closer to the lash line. Use this same shadow to highlight beneath the brow and blend! And then, a hot pink shade to highlight the inner corners of the eyes.

Our recommendations: SUGAR Cosmetics Contour De Force Eyes And Face Palette (Pink Pro); Colorbar Bewitching Eyeshadow Palette; Anastasia Beverly Hills Norvina Pro Palette (Pink)


As Preeti suggests, draw a bold liner and finish off your eye makeup look with lengthening mascara to get soft and fluttery lashes.

Our recommendations: Simply Nam Clean Lashes Waterproof Mascara; Too Faced Cosmetics Better Than Sex Mascara; Manish Malhotra Beauty Precision Liquid Eyeliner


To complete the rest of your makeup, add some colour to your face by applying a touch of blush to the apples of your cheeks. Preeti suggests going for a rose-pink blush to complement the pink shadowed lids.

Our recommendations: Faces Canada Berry Blush; Forest Essentials Noor Nikhar Cheek Tint; MAC Cosmetics Sheertone Blush


To finish off this Barbiecore makeup look, Preeti goes for nude pink lip colour. It is best to choose a muted shade to allow your eyes to be the centre of attention. Lastly, use a makeup setting spray to set everything in place, and you're done!

Our recommendations: amág Beauty Juicy Berry Lipstick; Charlotte Tilbury Matte Revolution Lipstick (Lost Cherry); DIOR Rouge Lipstick (Desir Satin Finish)

Photo: Instagram/Jacqueline Fernandez; Instagram/Khushi Kapoor; Featured brands