Young children take great joy in using their sense of touch, smell, taste, and hearing to investigate the world around them. Because it sounds (and looks!) dirty, you might be tempted to end this kind of play quickly. An important part of a child's healthy development is engaging in sensory play, which may be defined as play that engages all of the senses. It is a great tool for helping your child learn about the world and develop their cognitive abilities.
Why is sensory play important?

To put it simply, when your child plays, sensory play encompasses all of their senses. Among these senses are sight, smell, taste, and hearing. Movement, equilibrium, and spatial awareness are also covered. A newborn's sensory abilities are incomplete. As infants, toddlers, and preschoolers learn to make sense of the world, they gradually develop. A child's brain develops in structure and function in response to each novel sensory encounter.
Top toy brands in India
Shumee
With a large selection of wooden toys, puzzles, and educational items, Shumee is the top toy brand for children ages 1 to 6. In order to encourage creativity and imagination, they are committed to making toys that are safe, durable, and environmentally responsible. Toys made by Shumee undergo rigorous testing to ensure they are safe and up to par with industry standards set by ASTM and BIS. To ensure that your kid has the best playtime experience, the Mom Store offers a carefully selected assortment of Shumee toys. Make sure you check this famous toy brand in India!
Earthy Tweens
If you're looking for a variety of eco-friendly wooden toys, puzzles, teethers, and learning boards for children between the ages of three months and eight years, go no further than Earthy Tweens. Earthy Tweens exists to promote the health of children and the earth by adhering to the guiding principles of social responsibility and environmental preservation. As a whole, their incredible toys are educational and entertaining, and they're made with an eye towards fostering creativity and environmental consciousness. In order to ensure that your child has the best playtime possible and to support a company that truly loves the future, Truly one of the best toy brands in India!
Eduedge
In the field of instructional wooden toys, Eduedge was an early adopter in the Indian market. The Montessori method is expanding its reach to include homeschooled preschoolers, making it the ideal moment to purchase educational Montessori toys for your children. Are you in search of engaging and educational toys for your children? You have to check out this top toy brand in India! They have an incredible selection that is both affordable and comprehensive. Don't freak out; just choose a handful of topics you think your kid will find fascinating and begin with a single item from each. To achieve mastery, these toys are designed to continually carry out the same activity. So, while their wares may appear uncomplicated to an adult, the attention and concentration they foster in children are crucial.
Elemeno
Keeping our kids entertained is the primary reason we purchase toys for them. As a result of our hectic lifestyles, we tend to buy more thoughtless toys to make up for the fact that our children outgrow them faster than anticipated. Primarily, it revolves around 'quality time' that parents need to allocate to their children. But we have to ask: when will we have the time? Elemeno's mission is to create happier kids, and its products aim to facilitate family reconnections. Elemeno's unique library of books, games, and activities can help kids play more deliberately. Truly a top toy brand in India with a mission!
Happy Threads
For children aged three and above, Happy Threads is a well-known toy company in India that provides a variety of bright, plush, and cosy playthings. Their items are crafted from premium cotton yarn and are intended to offer a clean and risk-free way to play. Toys from Happy Threads, including dolls, cot mobiles, balls and crocheted soft toys, can be purchased easily from their werbsite! For parents wanting to provide their kids a wide range of fun and instructive playthings, these are the ideal choices and happen to be one of the best soft toy brands in India!
Thasvi Toys
Due to the dearth of affordable, non-plastic, and child-safe toys in India, what began as an experiment in Montessori parenting quickly became a business. Their rapidly expanding selection demonstrates their commitment to offering handcrafted wooden toys. The goal of their products is to inspire originality and fantasy. Their sophisticated stackers, natural teethers, and Montessori mobiles are perfect for babies. Do you need safe and natural toys? You have to check out this famous toy brand in India!
Playzu
For children six and above, Playzu is the go-to toy company. They have a tonne of cool stuff, such as remote-controlled cars, 3D DIY track systems, and block sets with trains, merry-go-rounds, pirate ships, and vehicles. Their toys are made to encourage creativity, teach kids to think critically, and keep them entertained for a long time. For the ideal play experience for your kid, The Mom Store is pleased to provide a carefully chosen assortment of Playzu goods. You can trust Playzu, a company that prioritises quality, safety, and innovation, with your child's playing experiences.
Dabble
Focusing on safety and creativity, Dabble makes art supplies particularly suited for young children. Made from natural components, their paints, crayons, and DIY kits are 100% safe and clinically tested (so you can worry less about your kids accidentally putting them in their mouth). Dabble's dedication to messy, hands-on play that enables kids to investigate colours and textures without concern sets it apart. The goods are straightforward and carefully designed to encourage creativity and motor development. While children simply enjoy the freedom to create, parents value that they are non-toxic and environmentally friendly. Dabble is all about providing kids a safe area to freely express themselves via art.
Ariro
Inspired by Montessori education ideas, Ariro provides well-made wooden toys created from neem wood. The company began with the belief that safe, development-oriented toys supporting early growth are what babies require. Perfect for small hands and mouths, every item is smooth, straightforward, and chemical-free. Every toy, whether a teether, rattle, or climber, promotes movement, discovery, and concentration. Ariro's method skips plastic and bright colours in favour of natural textures and classic design. Perfect for parents who want meaningful, long-lasting toys that enable kids to develop with purpose, it's a brand that respects tradition, safety, and education.
Skillmatics
Skillmatics creates smart activity kits and games that turn education into fun. Aimed at children between the ages of three and twelve, their offerings span all areas, including language and logic, to mathematics and science. Their reusable format really stands out; children can write, wipe, and play again, so they maintain enjoyment and involvement. Many homes and schools love games like "Guess in 10." Designed by teachers, every kit is full of challenges, puzzles, and questions that inspire interest. By combining education with fun, Skillmatics helps parents to keep children interested and helps them develop practical skills.
Blix
Blix creates robotics and building kits that transform children into tiny engineers. Made for practical learning, these kits allow kids to construct straightforward robots, machines, or cars using simple-to-assemble components. Building is not all; it's also about understanding how things function, which inspires innovation and problem-solving. Blix is great for children who enjoy tinkering and discovery. These kits, made in India and in line with STEM education, are utilised in schools as well as at home. Blix enables children to learn by doing with obvious directions and adaptable designs, therefore allowing them to enjoy themselves in the process.


